Recent acquisitions have reshaped our local marketing landscape. M. Roberts Media, former parent company of The Victoria Advocate, has been acquired by Carpenter Media Group, which manages over 250 publications across North America. Earlier this year we learned from local clients that Building Brands Marketing (BBM) became part of Rossman Media, a company that describes its headquarters as “Everywhere” but collects payments at its headquarters in Oregon.
These changes mark a significant shift in our community’s marketing services sector, as national corporations expand their reach into our local market. However, one agency remains steadfast in its local roots: ThriveFuel Marketing.
A Message from ThriveFuel Founder, Jason Holmes
“While industry consolidation might raise concerns for some businesses, I want to assure our community and clients that ThriveFuel Marketing isn’t going anywhere,” states Jason Holmes, Founder of ThriveFuel Marketing. “We’re proud to remain independently owned and operated right here in your backyard. We’d welcome the opportunity to show you how our local expertise and dedication can drive your business forward.”
The Value of Local Relationships
Unlike our competitors, our team members are your neighbors. We work here, live here, and raise our families here. This deep-rooted connection to our community gives us unique insights into the local market that no national corporation can match.
“In marketing, relationships aren’t just important—they’re everything,” explains Shannon Ellisor, Vertical Accounts Director at ThriveFuel. “Meeting face-to-face with our clients allows us to truly understand their business, their challenges, and their goals. That personal connection simply can’t be replicated through corporate channels.”
Your Partner, Right Here in Victoria
As national and global firms move in, it’s more important than ever to have a marketing partner who understands the unique needs of our community. ThriveFuel Marketing is proud to be the only marketing agency in Victoria that remains locally owned and operated. We’re just a phone call away and always ready to meet with you in person to discuss your business needs.
Change can be unsettling, but with ThriveFuel by your side, you can rest assured your marketing needs are in the hands of people who care about your success—and about the Crossroads area.
Let’s grow together.
Ready to work with a marketing partner who truly understands your local market? Book a meeting with ThriveFuel Marketing today! Discover the difference local expertise can make.
Sonya Timpone
Customer Success Director