Consumers Abandoning Cable, Flocking To OTT

Pay TV just had it’s worst quarter ever, losing almost 2% of it’s audience in just one quarter. That’s 1.4 million subscribers gone. The migration from traditional, pay TV is accelerating.

The annual pace of decline of the U.S. pay TV ecosystem is now 4.8%. According to MoffettNathanson. This is the worst mark ever recorded for pay TV losses.

Consumers continue to transition to OTT solutions and are skipping the bundle. How can you reach them? We can help with OTT solutions.